Post by account_disabled on Feb 16, 2024 23:36:45 GMT -6
How to Do Content Gap Analysis In Simple Ways content gap analysis Step Audit your existing content The first step is to audit your existing blogs content. Review all the pages and landing pages on your website along with their keyword performance. A quick tip Use a Google Spreadsheet to pull together all your content in one place. Here are a few things you can add Page title Content type such as blog post infographic video etc Word count Date last modified Heres what it should look like content audit You can also add more things like URLs primary keywords their current keyword rankings etc.
The key here is to have a content audit template that can help you quickly pull together all your existing content in one place so you can audit your content whenever you want. Once youve gathered your content Ethiopia Email List evaluate it. yourself the following questions Is the content still relevant and uptodate Is the content wellwritten and informative Is the content optimized for search engines Is the content engaging and shareable Are there any new topics that are missing The whole point of a content audit is to find the MISSING content opportunities in your existing content.
You can use tools like Surfer SEO to optimize your content properly. Step Analyze your competitors content One of the most effective ways to identify content gaps in your niche is to analyze your competitors content. Here are a few things that you should remember Identify the types of content your competitors are creating The topics they are covering on their blogs The keywords they are targeting Here are some specific things you can implement to analyze your competitors content. Identify your competitors The first step is to create a list of your competitors. They can be any website or business that sells similar products or services to your target audience.
The key here is to have a content audit template that can help you quickly pull together all your existing content in one place so you can audit your content whenever you want. Once youve gathered your content Ethiopia Email List evaluate it. yourself the following questions Is the content still relevant and uptodate Is the content wellwritten and informative Is the content optimized for search engines Is the content engaging and shareable Are there any new topics that are missing The whole point of a content audit is to find the MISSING content opportunities in your existing content.
You can use tools like Surfer SEO to optimize your content properly. Step Analyze your competitors content One of the most effective ways to identify content gaps in your niche is to analyze your competitors content. Here are a few things that you should remember Identify the types of content your competitors are creating The topics they are covering on their blogs The keywords they are targeting Here are some specific things you can implement to analyze your competitors content. Identify your competitors The first step is to create a list of your competitors. They can be any website or business that sells similar products or services to your target audience.